Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Saturday, November 17, 2007

advertising (3)

In my mind I have the following points of improvement for advertising:
1. Quality of source, of course.
2. Cut off the episode with bed, add more sailing episodes, shorten the chef episode.
3. Slogan in final episode should appear earlier.
4. Wording.

And when Olaf saw the video, he gave me advise to change the yacht part slogans to "this is my" style. E.g. this is my chef... this is my root... Peer advise rulezzz!

Friday, November 16, 2007

advertising (2)

After 2 days of communications between Sain-Petersburg (Russia) and Madrid (Spain) we finally made good enough video (due to technical problems at my friend's working station we decided to cease following improvements implementations).

Here it is.

Thursday, November 15, 2007

advertising (1)

Nevertheless, the chance to be broadcasted at the VC (class) audience had to be taken. But I had no idea, what and for whom to do (the question how was ignored on purpose).

What I decided to do? Right, delegate!

I asked my friend who is in love with classic rock music to find me a soundtrack. And she did! Her first sugesstion of using Rod Stewart's I'm sailing was 100% hit.

When I downloaded some cruise videos... And added one more - music video of Ucrainian singer Tina Karol.

And finally I delegated eedition to my Spb friend who is a designer andknows my tastes.

I will show the result soon.

creative part

According to Martin Varsavski, another part of being entrepreneur is to be creative. That's why we have one more assignment - to make an advertising. That should be a movie of no more than 1 minute, it can be composed from other videos, but specially for the project. I.e. you can't take Nokia advertising and say that it is for Motorolla.

Be creative!

The hardest thing for me was that my business suppose to have no video advertising at all - everything should be based on personal contacts. So, it wasn't clear what to do...