selling the project to investors

For my introduction file to investors I need to emphasize the following ideas:

1. Investments in yacht itself is low-risk, since in case of company to be closed (we usually do not speak about this, but it is necessary) the investment would be reimbursed partially due to the assest sale.

2. Interest to navy craft in Russia. I need statistics for private navy schools alumni.

3. Competitive analysis - travel companies (Standard and customizd tours).

4. Location - St. Petersburg. Why (geographical, cultural (overall and navy) + statistics of average income, nr of entities with personnel more than 50 ppl, navigation period).

5. Financials + financial notes.

6. Deal, investor's IRR, exit strategies.

Dream Yacht

Ok, just presented the idea to class.

DREAM YACHT
Product: navy cruises
- standard service - yacht plus team
- customized module - route, chef, food, program, equipment, involvemet

Customers: top-managers of companies from 50 ppl personnel

How to reache them: build a community through personal contacts

Investment needed: 5 mio to
- Luxury Yacht - low risk investment
- Team (crew, chef, masseuse)
- Add-ons - food, equipment.

Break-event: in 1,5 years.

Why: niche plus increase interest.

I thought I was not able to generate entrepreneural ideas. Th develope existing one is ok, but not to find a niche or opportunity.
During last week I generated 3 ideas, one is niche business based on differentiation, one is totally new and one is adaptation of existing practice to new market (russian).
That's really cool. Will continue playing with this tool. Next step is to evaluate the possible profitability of the business. But I'm still enjoying the easiness of the first step. Will play a bit wil that. And then continue with the implementation phase.

Damn!

The very moment I decided that I can't see business opportunities for IT solutions and chose to focus on the yacht project (which is obviously profitable, but veeeery boring and straightforward), I found IT solution idea.

This is easy. Sometimes companies need to ask people who shopped online or filled in test or survey about their basic information for statistics - gender, occupation, geografical area. Sometimes people need to fill in a lot of parameters. Sometimes it is boring and we easily skip the testof don't fill questionnary in full. Sometimes we register for service and they require to fill the same basic shit. Tired? If the consider the raise of online activity, we can see an opportunity.

Meonline is a database plus fill-in engine. You can choose what information to disclose and the level of security. And then just click when you need to register - and the engine will fill everything.

We need 5mio for:
- understanding basic information need,
- CAPEX - hardware
- RnD - software
- Markting
- High skilled team to protect the security information (for youtotrust even credit card number!!!).

Well, good try. Next couple of days i finish the calculation over yacht and checkthe meonline idea for uniqueness and profitability.

Keep moving. But it's a very time to choose the main destination.

Second class of BBW

I have a controvercial feeling about Varsavsky. On one hand, he's giving us a bunch of different life stories, that can be useful... or not. No system. On the other hand, after his classes I always go to computer class and make a short search on ideas or people I liked. And of course, I have my class notes.

Some steps all the ideas should pass.
1. Idea formulation.
2. Check:
2.1. Does this idea exist? Do they have something similar? Do they have something opposite?
2.2. Can this idea assure cashflows? A lot of ideas made their inventors famous, but not reach.
3. Who are your competitors? It's not bad to have competitors, the situation is bad then they are doing the same, but more efficient, have better equipment etc. But not to have competitors is bad.
4. Check, whom among your competitors you can possibly cooperate with. In american perception competitors are the peolple/companies you can deal with, make your enemy frenemy.

semifinal for ideas

Today is a second class of BBW, so it's really a time to finalize idea search. During my morning walk to school second idea has appeared - skiing ressort in Russia. Close to moscow region (lack of service supply, but instable weather) or close to siberia (far from central part, lack of infrastructure, but longer season and good weather conditions).

Yesterday I had a talk with my close friend about yachts again. According to our preliminary calculations we need around 5 mio investments and 1,5 years to break-even (having in mind that company will be established in St.Petersburg). Not bad.

Fuf, still need to choose.

Timeout. Will decide today after class.

long silence

Still didn't choose - yachts or technical outerwear.

Y.
+ Sexy, real idea to invest in couple of years.
+ Know 2 captains, a sort of network.
+ Good emotions to use in advertising.
- No experience.

O.
+ Know demand.
+ Know industry, places to buy and make apparel.
- Hard to present to spanish students the necessity of the product - and get investments.

Ok, I will spend today on yachter.ru and other resources to get business better and calculate preliminary budget.

C. u.